The smartphone revolution has taken the global market by storm. Its immediate impact is also the outburst of e-commerce. The dedicated efforts of the businesses are evident for providing a better user experience to the customers through mobile apps. When we encounter a dialogue about smartphones, Android is by and large, the one cohesive system gaining all the attention. It has about more than 80% of the world’s market share. Android is one of the prime reasons that have made smartphones so ubiquitous in our lives.

Android is an open source technology. The source code of the operating system is customizable, which opens new prospects. The Android platform makes it easy not only for users, but also for the developers to kick start. Android app Development Company constantly works for providing better services to their customers.

There are numerous challenges in front of any Android app development company. Such companies always look forward to conquer these challenges. Their prime focus is to look for something new, something innovative and cultivate better products for their customers. After all, the end user needs to have a greater user experience. Custom Android app development aids in achieving this. To add more value to it, here are some tips to enhance the process of android app development.

Easy to Use

One should not forget that the users are very elusive. Many a times in the past, android apps even with aggressive promotion end up with negligible active users. The reasons can be many. But one of the most common reasons is that the users feel lack of ease in usability. The ease of usability is one critical element; one should keep in mind while developing an app. You should limit the complications and keep the app simple. It should be user-friendly.

Know Your Product and Know Your Target Audience

Before you develop a mobile app, you must know what the product is. Look closer and identify the target audience. This increases the opportunity to be competitive in the field. People download apps based on satisfaction of their needs. When you know your target audience you can easily choose the features you wish to inscribe in your app.

The app can be either educating, entertaining, solving a common problem or just making the life easier. Listening to the needs of your users and delivering them with solutions will make your app desirable.

Be Aware of Fragmentation

As an Android mobile app Development Company, you need to understand the android market demographics well. You must know how the market fragments. Google comes up with different versions of Android now and again. The related technologies get better with the newer version. The android app in making needs to be compatible with the latest Android versions.

Android devices come in varying sizes and screen resolutions. This also needs some consideration while designing app layouts, fonts, assets, etc.

Optimize Your Apps

Mobile users absolutely hate apps which take a long time to open or process. Users also hate the apps that occupy too much space on the phone. The speed of the app and the size of the app are one of the most important indicators which decide if the app will be successful.

Limit Advertising Content

When you develop an app, you aim is to earn money. But, this is achievable even without the hammering of frequent ads in the app. Users tend to dislike the app when they have to compromise with their user experience with the ads. It can be a major turn off for the users, which can drift them away from your app.

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